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Boosting Awareness and Engagement: Reviving Treasure Hunts

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Boosting Awareness and Engagement: Reviving Treasure Hunts

June 10, 2024

Digital experiences are becoming the norm, and brands constantly seek innovative ways to engage their audience. Remember the thrill of geocaching? We're breathing life back into that excitement but with a futuristic and customizable twist. Welcome to the world of treasure hunts – a blend of NFTs, Loyalty Points, and the immersive world of GoArt. Let's explore how GoArt hunts are revolutionising brand engagement and rejuvenating a so-called outdated approach.

Customizable Treasure Hunts – Tailored to Your Brand:

Our treasure hunts are not a one-size-fits-all experience. We understand the uniqueness of each brand, and that's why we offer customization at every step:

Rewards Pool: Partner brands can curate their rewards pool, ensuring that the prizes resonate with their brand identity and audience preferences.

Event Duration: Whether it's a weekend sprint or a month-long marathon, brands can set a duration that aligns with their marketing goals.

Location Selection: Brands can choose the hunting grounds, whether it's an urban landscape, a serene park, or a bustling mall.

Rules of the Game: From the mechanics of uncovering Loyalty Points to the challenges set for the participants, brands can craft their own unique set of rules.

How Our Treasure Hunts Work:

Setting the Stage: Whenever we decide to organize a hunt, whether it's with our esteemed partner brands or just us, we carefully select various locations to set up the hunting grid. These locations are then pinned under the event tab in our app, serving as the battleground for our adventurers.

Loyalty Points: Custom-designed Loyalty Points are scattered around the selected areas. As users visit these pinned locations, they accumulate these points, adding a layer of excitement and anticipation.

Minting NFTs: With the accumulated Loyalty Points, users can visit a section in the app to mint NFTs. These NFTs represent one of the many rewards in the rewards pool. But what's inside? That's the mystery!

The Big Reveal: Users can tap the reveal button to unveil their rewards, or as we like to call them, Promo Codes. We utilize Chainlink's VRF throughout the reveal process to ensure fairness in the rewarding procedure.

Benefits for Our Time Travellers:

Unique Rewards and Experiences: Beyond the thrill of the hunt and the joy of discovery, our time travelers are treated to exclusive rewards that can't be found anywhere else.

Building a Community: Our treasure hunts aren't just about individual experiences. They're about creating a social community, both in the metaverse and out in the real world. Time travelers can connect, share stories, and build lasting friendships.

Bridging the Digital and Physical: By participating, users get to experience the best of both worlds. They engage in physical exploration while diving deep into the digital realm of GoArt Metaverse.

Reviving Beloved Mechanics: By rejuvenating the "dead geocaching" mechanics, we're giving our users a taste of the past, combined with the thrill of modern technology.

Why Brands Should Utilize GoArt Treasure Hunts:

Unparalleled Marketing Power: Organizing a treasure hunt creates a buzz. It's an event that gets people talking, sharing, and engaging. The more unique and exciting the hunt, the more attention it garners, giving brands a significant boost in visibility.

Enhanced User Engagement: The thrill of the hunt, the anticipation of rewards, and the joy of discovery – these elements ensure that users are not just passive participants but are actively involved in the brand's narrative.

Fostering Brand Loyalty: By offering Loyalty Points and exclusive rewards, brands can foster a sense of loyalty among their users. It's not just about the rewards; it's about the experience and the memories created.

Leveraging the Power of NFTs: NFTs are the future of digital ownership. By integrating NFTs into the treasure hunt, brands can offer something truly unique and valuable to their audience.

Transparency and Fairness: With the integration of Chainlink's VRF, brands can assure their users of a transparent and fair rewarding procedure, further enhancing trust and credibility.

The future of brand engagement is here, and it's thrilling, rewarding, and revolutionary. Our treasure hunts offer an experience like no other, blending the physical and digital worlds in a seamless dance of excitement. For brands looking to make a mark, create memories, and build lasting relationships with their audience, this is the way to go. For our time travelers, it's a journey back in time and a leap into the future, all at once.

Join the Hunt! Are you ready to embark on a journey of discovery, rewards, and unparalleled engagement? Dive into GoArt Metaverse, join the hunts, engage, and earn.

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Time Travellers, We're thrilled to unveil our #metaverse bank branch in Turkey, brought to life through a dynamic collaboration between GoArt and IsBank. In our relentless pursuit of innovation, we're evolving the way banking integrates into daily routines by providing immersive experiences that add tangible value to the ecosystem. The transition from traditional to digital banking is not new. As the demand for consumer technology has soared, banks worldwide have made the shift, launching mobile apps and web platforms. But the recent pivot towards Web3 technology, with metaverse at its heart, signals an era of even more engaging and immersive financial interactions. Global banking giants like JPMorgan Chase, HSBC, and Standard Chartered have recognized this trend, pioneering their metaverse branches. IsBank, too, stands at the forefront of this evolution, leveraging blockchain and metaverse platforms to reimagine daily banking, streamline operations, and foster a more inclusive Web3 ecosystem. Our vision is broad, encompassing realms from e-commerce to global trade. IsBank's Prior Web3 Work In a groundbreaking move back in 2021, IsBank became the first Turkish bank to facilitate foreign trade using blockchain technology, streamlining payment guarantees in the process. This endeavor involved major players like Şişecam and Kuraray Europe GmbH and utilized the "Marco Polo" platform. Additionally, in 2022, IsBank manifested its digital prowess by setting up an art gallery in Decentraland, showcasing iconic Turkish artworks from the 1940s onwards as NFTs. Here’s what we’ve built for IsBank: Stepping through the Metaverse Entrepreneurship Branch Portal, users are welcomed into a modern banking realm. Beyond the customer service counter, where live representatives offer assistance, lies a vibrant banking space symbolizing IsBank's forward-thinking vision. No longer just a traditional setup with desks and counters, this space pulsates with dynamism, offering insights into the bank's culture and services. The representatives will aid you in real time on specific days and times of the week. Our collaboration extends further, introducing users to IsBank's popular Nays Loyalty System. By engaging with our in-game tasks, users stand a chance to earn Nays Promotion Codes. Discovering Nays: Not Your Usual Loyalty System But the experience doesn't stop there. The IsBank Portal also gives you access to Nays, IsBank's popular loyalty system. Engage with a series of in-game tasks and discover the chance to earn Nays Promotion Codes, and so much more. How to Earn Rewards? The process of earning rewards is seamless and interactive. Follow these steps: Download and Launch: If you haven’t already, download the GoArt Metaverse app, launch it, and complete your registration and KYC details. We remind you to complete these for seamless access to rewards. Select the IsBank Portal: Navigate to the portals section and select the IsBank Portal. Click on the 'Discover' button. Virtual Discovery: Click on 'Virtual Discovery,' and the portal will be downloaded onto your device. Enter the Portal: Your avatar and portal entrance screen will appear. Navigate your avatar into the portal. Explore and Engage: Follow the signs to the Nays area, where you can begin engaging with the tasks. Complete Tasks: Watch informative videos about Nays, drop suggestions, and participate in polls. Earn Promo Codes: Upon completing tasks , you'll receive a popup notifying you that you've earned a Nays promo code. And voila, the promo code can be redeemed for various discounts and offers! Why You Shouldn't Miss This With this collaboration, you can not only learn about banking and entrepreneurship but also enjoy an immersive experience that rewards you for your curiosity and engagement. Utilizing Chainlink’s VRF technology, we ensure a fair 'reveal' process for everyone. Explore, enjoy, and earn with the IsBank-GoArt Metaverse experience. Don't miss the chance to be a part of this revolutionary journey. Download the app now, step into a world of endless possibilities, and don't miss your chance to win colourful rewards! About Nays Nays, a subsidiary of IsBank, is a fun financial application that makes the lives of its users easier and saves them both time and money. Offering plenty of rewards through discounts or Gift Money opportunities in their purchases, being there for you with the "Borrow" option when you're tight on cash, allowing you to make free money transfers 24/7, and meeting your daily financial needs. And for a sprinkle of fun? We've teamed up with Burger King! The familiar "move, collect, and win" mechanics have been introduced in a geocaching/Treasure Hunt format. Users can collect Burger King Loyalty Points at specific physical locations and exchange them for delectable rewards. A Glimpse into the Future While current metaverse bank representations are mostly aesthetic, we envision a future where interactive, virtual banking becomes the norm. Drawing inspiration from models like South Korea’s Kookmin Bank, we anticipate virtual lounges, personalized financial dashboards, and avatar-based one-on-one consultations. Our ultimate goal? To harness this platform for education, introduce users to the nuances of Web3 technologies, the metaverse, and modern finance. About IsBank Established nearly a century ago by the visionary Mustafa Kemal Atatürk, IsBank has steadfastly championed Turkey's economic progress. 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June 10, 2024

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PARTNERS

#GoArt X IsBank: So long physical branches, it’s time for meta-branches to shine.

Time Travellers, We're thrilled to unveil our #metaverse bank branch in Turkey, brought to life through a dynamic collaboration between GoArt and IsBank. In our relentless pursuit of innovation, we're evolving the way banking integrates into daily routines by providing immersive experiences that add tangible value to the ecosystem. The transition from traditional to digital banking is not new. As the demand for consumer technology has soared, banks worldwide have made the shift, launching mobile apps and web platforms. But the recent pivot towards Web3 technology, with metaverse at its heart, signals an era of even more engaging and immersive financial interactions. Global banking giants like JPMorgan Chase, HSBC, and Standard Chartered have recognized this trend, pioneering their metaverse branches. IsBank, too, stands at the forefront of this evolution, leveraging blockchain and metaverse platforms to reimagine daily banking, streamline operations, and foster a more inclusive Web3 ecosystem. Our vision is broad, encompassing realms from e-commerce to global trade. IsBank's Prior Web3 Work In a groundbreaking move back in 2021, IsBank became the first Turkish bank to facilitate foreign trade using blockchain technology, streamlining payment guarantees in the process. This endeavor involved major players like Şişecam and Kuraray Europe GmbH and utilized the "Marco Polo" platform. Additionally, in 2022, IsBank manifested its digital prowess by setting up an art gallery in Decentraland, showcasing iconic Turkish artworks from the 1940s onwards as NFTs. Here’s what we’ve built for IsBank: Stepping through the Metaverse Entrepreneurship Branch Portal, users are welcomed into a modern banking realm. Beyond the customer service counter, where live representatives offer assistance, lies a vibrant banking space symbolizing IsBank's forward-thinking vision. No longer just a traditional setup with desks and counters, this space pulsates with dynamism, offering insights into the bank's culture and services. The representatives will aid you in real time on specific days and times of the week. Our collaboration extends further, introducing users to IsBank's popular Nays Loyalty System. By engaging with our in-game tasks, users stand a chance to earn Nays Promotion Codes. Discovering Nays: Not Your Usual Loyalty System But the experience doesn't stop there. The IsBank Portal also gives you access to Nays, IsBank's popular loyalty system. Engage with a series of in-game tasks and discover the chance to earn Nays Promotion Codes, and so much more. How to Earn Rewards? The process of earning rewards is seamless and interactive. Follow these steps: Download and Launch: If you haven’t already, download the GoArt Metaverse app, launch it, and complete your registration and KYC details. We remind you to complete these for seamless access to rewards. Select the IsBank Portal: Navigate to the portals section and select the IsBank Portal. Click on the 'Discover' button. Virtual Discovery: Click on 'Virtual Discovery,' and the portal will be downloaded onto your device. Enter the Portal: Your avatar and portal entrance screen will appear. Navigate your avatar into the portal. Explore and Engage: Follow the signs to the Nays area, where you can begin engaging with the tasks. Complete Tasks: Watch informative videos about Nays, drop suggestions, and participate in polls. Earn Promo Codes: Upon completing tasks , you'll receive a popup notifying you that you've earned a Nays promo code. And voila, the promo code can be redeemed for various discounts and offers! Why You Shouldn't Miss This With this collaboration, you can not only learn about banking and entrepreneurship but also enjoy an immersive experience that rewards you for your curiosity and engagement. Utilizing Chainlink’s VRF technology, we ensure a fair 'reveal' process for everyone. Explore, enjoy, and earn with the IsBank-GoArt Metaverse experience. Don't miss the chance to be a part of this revolutionary journey. Download the app now, step into a world of endless possibilities, and don't miss your chance to win colourful rewards! About Nays Nays, a subsidiary of IsBank, is a fun financial application that makes the lives of its users easier and saves them both time and money. Offering plenty of rewards through discounts or Gift Money opportunities in their purchases, being there for you with the "Borrow" option when you're tight on cash, allowing you to make free money transfers 24/7, and meeting your daily financial needs. And for a sprinkle of fun? We've teamed up with Burger King! The familiar "move, collect, and win" mechanics have been introduced in a geocaching/Treasure Hunt format. Users can collect Burger King Loyalty Points at specific physical locations and exchange them for delectable rewards. A Glimpse into the Future While current metaverse bank representations are mostly aesthetic, we envision a future where interactive, virtual banking becomes the norm. Drawing inspiration from models like South Korea’s Kookmin Bank, we anticipate virtual lounges, personalized financial dashboards, and avatar-based one-on-one consultations. Our ultimate goal? To harness this platform for education, introduce users to the nuances of Web3 technologies, the metaverse, and modern finance. About IsBank Established nearly a century ago by the visionary Mustafa Kemal Atatürk, IsBank has steadfastly championed Turkey's economic progress. As of 2021, with its expansive network and diverse product offerings, IsBank stands as Turkey's largest private bank in multiple metrics. Committed to trust, consistency, and integrity IsBank's endeavors extend beyond profit, reflecting a deep-rooted sense of environmental and societal responsibility.

June 10, 2024

4min read Isbank

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